Case Study

2017 Report: The State of the News

Project Goal: To build a brand new website for the "2017 Report: The State of the News". The website was supposed to showcase the 2017 annual report in a simple a nice manner, to represent the team, to be compatible for Mobiles and Tablets, etc. The big challenge was to deliver the project in 4 weeks.

Client

Influence Communication

View Website

Technologies

  • Gulp.js
  • SASS
  • GitHub
  • WordPress
  • Responsive
  • SSL
  • Foundation Zurb 6.4.3

Deliverables

Context

Influence Communication is a media information broker that specializes in the monitoring, summarization, and analysis of printed and electronic media, especially the Internet and social media networks. Their efficient network of media partners and press services, present in over 160 countries, gives them access to local news sources worldwide.

For the twelfth consecutive year, Influence Communication made public its annual summary of the news that captured the attention of the media in Canada. In 2017, they mandated WPlook Studio with designing and developing a dedicated website to present the State of the News: 2017 Report.

The Challenge

The annual report needed to be presented in a way that was both visually compelling and easy to navigate. The data-heavy content required clear information architecture, responsive design for journalists on the go, and fast load times to handle media traffic spikes during the report launch period.

What We Built

  • Custom WordPress theme tailored to the annual report format
  • Responsive design optimized for desktop, tablet, and mobile
  • Clean content presentation for data-heavy media analysis
  • Bilingual support (English and French)
  • Fast-loading pages to handle launch-day traffic
  • SEO-optimized structure for media coverage discoverability

Client Testimonial

We really enjoyed working alongside you, Victor was a rock we could count on in somewhat troubled water and a pleasure to make business with.

Pascale Dubé, Influence Communication
Influence Communication - State of the News 2017 website by WPlook Studio